Our Model
The objective of the GTA is to demonstrate the value of sustainable economies. To prove that we can create actionable business policies, practices and methodologies that sustain our planet while maintaining and enhancing our quality of life.
A new model for economic development.
A sustainable economies model we call Systems Transformation Sustainable Economies™ or STSE™.
Simply put: The GTA strives to help build businesses that regardless of industry are operated in a manner that is green and sustainable while… contributing to the economy. The GTA STSE model is being used to create a “mission in action” organization that is the Green Technology Alliance. The STSE model provides the foundation for the action elements and key areas of focus that the GTA will use drive the adoption of green technologies.
The STSE is a principle based model that marries ideals with action. The ultimate goal of the GTA is to develop a reproducible sustainable economies model (the STSE model) based on the principles of a true alliance that not only supports our economy and planet but sustains it.
STSE™ Foundation
All realizable economic models that aspire to be sustainable require reproducible exemplar prototypes based on grounded principles and actionable models.
It is the foundational philosophies along with our actionable models that together create the GTA STSE. In order to understand the GTA “mission in action” model it is important to understand the overarching principles or concepts that form the pillars of our STSE model. These three philosophies each provide a critical component and together form the guiding core of the model. They are the heart and lungs of the STSE model.
The GTA seeks to educate, inform and more importantly provide the tools and resources that enable a sustainable economic model based on these three integrated concepts:
- Our decisions have an actual impact on our ecological system. (Ecological Footprint)
- We need to find ways to align our resource consumption and economic development to renewable resources and or the preservation of our ecosystem. (Sustainable Development)
- Corporate responsibility is a critical success factor in any sustainable economic model and it requires a hierarchy of corporate decision making starting with People, then the Planet and lastly Profit. (Triple Bottom Line)
The GTA movement is really about sustainable economies or put more simply better business practices for our planet. The whole idea is for us to find better ways to live on this planet. To lower our negative impact and increase our positive.
Founding Principles
Ecological Footprint
Ecological Footprint is both a process and a concept. As a process it attempts to establish and measure the amount of resources consumed relative to the resources available to meet those needs. By lowering the resources consumed you lower the need for resources. As a concept it means to make choices that acknowledge two facts; 1) all resources are finite even those that are renewable and 2) that choice has an impact on available resources.
Sustainable Development
Like Ecological Footprint, Sustainable Development is both a process and a concept. As a concept it attempts to establish a broader goal for humanity to live in greater harmony with our environment. So that ALL humans can have a healthy standard of living through better and more responsible use of our planet's resources. As a process it looks at ways for resources to be reused, reduced and recycled (the three R's) as well as what resources should be developed. It follows that this will help us identify technologies to invest in based on renewable resources as well as the three R's.
Triple Bottom Line (TBL)
Are businesses simply an extension of the capital market (a function of supply and demand) or are businesses truly necessary for economic growth of a community and ultimately the world? That is a fundamental question that for the GTA is answered through the principle of the triple bottom line. People, Planet and Profit are not mutually independent and instead must be integrated into a corporate value matrix in order to support true economic development... especially sustainable economic development.
Accelerating Adoption of Green, Clean and Sustainability
While a model is important to define the goals, purpose and objective of an alliance based organization and can provide the necessary processes to integrate the needs of stakeholders without implementation there are no results. This was not an option for the GTA.
Results are required...
When we developed the requirements, plan and business model for the GTA we wanted to use a market driven innovation based process that would identify what kind of organization was actually needed.
Our integrated innovation process created a results driven organization and identified our required structure, as well as, models, programs and initiatives. In addition, the process identified next steps and results for the stakeholders from a local and global perspective.
We worked from the baseline through to the results required and in doing so we were able to create an innovative value driven organization with the flexibility and structure to effectively respond to market needs. In doing so we created a set of systems based elements that form the foundation for all areas of the organization.
Learn more about Our Elements here....





























