GTA to support the National Science Foundation’s Commercialization Assistance Program (NSF-CAP1) administered by LARTA Institute. Heath Naquin has been named Principal Adviser for National Science Foundation CAP 1 Program by the LARTA Institute. The 12 month NSF-CAP 1 SBIR/STTR Program is designed to provide commercialization planning assistance to Phase 1 awardees as they prepare to submit Phase 2 proposals. As a part of this program Heath Naquin will be actively involved in helping individual companies craft the commercialization portions of their proposals focused on market analysis, IP strategy, financial analysis and project milestones.

Our continued and ongoing support of the SBIR/STTR program meets many strategic objectives for the GTA. Funding for innovation research is a fundamental requirement for new technologies especially in the green, clean and sustainability sectors. By providing front line assistance in evaluating market opportunities and positioning for commercialization we are able to help develop the technologies that will succeed in today’s globalized economy. — Michelle Naquin, Green Technology Alliance, Chief Executive Officer.

NSF/LARTA Commercialization Assistance Program

In support of its SBIR/STTR program, NSF has contracted with Larta Institute, a premier technology commercialization assistance organization, to design and deliver a program which will assist the Agency’s SBIR/STTR Phase I grantees in their commercialization efforts.

The Larta Institute is a leading “innovation hub” based in the U.S. LARTA offers a network and influence across the world. LARTA focuses on helping companies adopt a systems method of operation, referred to as “networked organizations,” which is central to the movement of ideas and technologies in an interconnected world. LARTA’s mission is to vastly improve the transition of scientific and technological breakthroughs from the laboratory to the marketplace, where they can solve problems, enhance economic opportunities and better people’s lives.

If you or your organization would like to learn more about accelerating your international technology commercialization programs, feel free to contact us at partner@greentechnologyalliance.org. Let us know how we can support you.

About The GTA

The primary mission of the Green Technology Alliance (GTA) (www.greentechnologyalliance.org) is to accelerate the adoption of green, clean and sustainable business practices, technologies and solutions. The Green Technology Alliance (GTA) is dedicated to helping individuals and organizations gain the necessary knowledge to understand the products, tools, methodologies and services that can help you better conserve resources, reduce costs, improve efficiencies and ultimately improve the bottom line.

Since 2006, the founders of the GTA have been developing and supporting an alliance of organizations in the green, clean and sustainable space. In early 2008, the GTA was launched to provide the support, resources and venues that build and grow both existing technologies and emerging technologies in the Green, Clean and Sustainability space. Simply put: The GTA helps build businesses that are green, sustainable and contribute to the economy.

Contact Information

Green Technology Alliance
Heath P. Naquin
(877) GTA-4114
greentechnologyalliance.org
partner@greentechnologyalliance.org

GTA co-founders appointed Green Enterprise Thought Leaders for Business Trends Quarterly as part of the addition of Green Enterprise as a fundamental and yet innovative business strategy to their well regarded line up of key topics on trends in business management.

Green Technology Alliance (GTA) founder and CEO, Michelle C. Naquin and GTA founder and COO, Heath P. Naquin, have both been honored by Business Trends Quarterly by being named Green Enterprise thought leaders (see profile and more information here).

BTQuarterly has a global network of executives, scientists, engineers, attorneys, consultants and other professionals, that deliver expertise and decision-making analysis of top business strategies to business, government and investment leaders from around the world.

We are very proud about our appointment as thought leaders for the Business Trends Quarterly Green Enterprise advisory board. We look forward to improving decision-making and accelerating business innovation by educating the business and investment leaders shaping our industry. — Michelle C. Naquin

Thought leaders whose backgrounds match a current need will then be invited to participate in a consultation, survey, meeting, panel, discussion or interview. At times thought leaders are asked to host a panel discussion as an expert moderator.

Green Enterprise Best Practices

Michelle C. Naquin, CEO of the Green Technology Alliance was invited to become a thought leader by Business Trends Quarterly in recognition of her first-hand knowledge of the Green IT industry in general, and her insight into the direction of many leaders in the Green IT industry including vendors and first adopters.

As the CEO and more often as the Chief Strategy Officer of the GTA, Ms. Naquin consults with business and investment leaders from around the world who want to be better informed on Green industry topics and who are looking for continuing education on best practices, allowing them to make better informed decisions.

Green Industry Direction

Heath P. Naquin, COO of the Green Technology Alliance was invited to become a thought leader by the Business Trends Quarterly in recognition of his direct interaction with multiple international technology development programs from around the globe, including Chile, Egypt, India, Portugal, and Mexico. He is regularly asked to instruct and train program staff on commercialization analysis, development of funding proposals, and trends in the industry relative to all things innovative.

As the COO of the GTA, Mr. Naquin consults with emerging technology programs from around the globe including the National Science Foundation (NSF), the Egyptian Science and Technology Development Fund (STDF), Portugal’s University Technology Enterprise Network (UTEN) projects among many others. Heath often is directly involved with the commercial evaluation of emerging technologies across the green, clean and sustainability sectors giving him unique insight into market trends, R&D and funding priorities across the industry.

Business Trends Quarterly (part of Analysts in Media portfolio)

Business and investment leaders trust BTQ for advice about industry trends, particularly as it relates to business strategy, and all types of innovation including technological. The goal of BTQ is to encourage a meaningful dialog across the industry through interaction with thought leaders, key decision makers, technology analysts, innovation experts and business consultants to not only address business and technology challenges but forecast industry trends.

Business Trends Quarterly establishes a dynamic forum where business strategy experts and IT decision-makers unite to analyze existing enterprise systems and challenges from an IT solutions standpoint. BTQ continues to supply senior-level decision-makers with on-demand, real life business experience and leading industry research to address the needs of a diverse and consistently changing marketplace.

Audience Reach and Scope

Business Trends Quarterly magazine is distributed to 35,000 business and technology decision-makers in mid-large organizations, throughout all major industries, on a by-name and job title basis. Our audience is comprised of the individuals actively involved in establishing and managing corporate IT investments.

Editorial Focus

Business Trends Quarterly magazine provides senior level business and technology executives with in-depth analysis of, and key insight in to market trends and innovative technologies.

About The GTA

The primary mission of the Green Technology Alliance (GTA) (www.greentechnologyalliance.org) is to accelerate the adoption of green, clean and sustainable business practices, technologies and solutions.The Green Technology Alliance (GTA) is dedicated to helping individuals and organizations gain the necessary knowledge to understand the products, tools, methodologies and services that can help you better conserve resources, reduce costs, improve efficiencies and ultimately improve the bottom line.

Since 2006, the founders of the GTA have been developing and supporting an alliance of companies in the green, clean and sustainable space. In 2008, the GTA was launched to provide the support, resources and venues that build and grow both existing technologies and emerging technologies in the Green, Clean and Sustainability space. Simply put: The GTA helps build businesses that are green, sustainable and contribute to the economy.

Green Technology Alliance (GTA) founder and COO Heath Naquin has been asked to serve as a commercial reviewer for a Phase II Small Business Innovation and Research (SBIR) panel with the National Science Foundation (NSF).

The panel will draw commercialization and subject matter experts from across the country to review proposals for technical accuracy and economic viability. Approved proposals will be awarded funds to further advance the technology to market ready status and is specifically targeted at helping develop cutting edge, innovative technologies with real commercialization potential. Commercial Review is an important part of the SBIR process ensuring that funds are wisely invested in technologies that have significant potential for commercial viability.

For the first time we are participating in a commercial review for a Phase II grant award. This is significant because many of the technologies up for review are those we were familiarized with during other panels. It is exciting to see the progression of the companies and to know that soon many of these technologies will be brought to market. — Heath P. Naquin, Green Technology Alliance, Chief Operating Officer.

The panel will be held on April 23rd with a focus on Separations and Membrane Technology. Phase II SBIR support provides successful SBIR Phase 1 Grantees up to $500,000 for a 24-month concept refinement/ prototype development. The Phase II is critically important for next step commercialization of NSF supported technologies.

Small Business Innovation Research/Small Business Technology Transfer (SBIR/STTR) Program

The Small Business Innovation Research/Small Business Technology Transfer (SBIR/STTR) Program at the NSF is designed to support innovation among our nation’s small businesses (less than 500 employees). The NSF SBIR/STTR Program supports innovation in seven broad topic areas: Advanced Materials & Manufacturing Processes, Biotechnology, Chemical-Based Technologies, Electronics, Environmental Technology, Emerging Opportunities, and Information Technology.

The SBIR/STTR Program at NSF is divided into three phases: Phase I grantees receive up to $100,000 for a 6-month (SBIR) or 12-month (STTR) feasibility or proof of concept project. Phase II support is available for successful Phase I performers up to $500,000 for a 24-month concept refinement/ prototype development.

To be eligible for SBIR consideration a company must qualify as a small business (according to the federal government) and must submit a detailed application to the NSF during one of three submission windows.

If you would like to learn more about the SBIR program, feel free to contact us at partner@greentechnologyalliance.org. Let us know how we can support you.

About The GTA

The primary mission of the Green Technology Alliance (GTA) (www.greentechnologyalliance.org) is to accelerate the adoption of green, clean and sustainable business practices, technologies and solutions.The Green Technology Alliance (GTA) is dedicated to helping individuals and organizations gain the necessary knowledge to understand the products, tools, methodologies and services that can help you better conserve resources, reduce costs, improve efficiencies and ultimately improve the bottom line.

Since 2006, the founders of the GTA have been developing and supporting an alliance of companies in the green, clean and sustainable space. In 2008, the GTA was launched to provide the support, resources and venues that build and grow both existing technologies and emerging technologies in the Green, Clean and Sustainability space. Simply put: The GTA helps build businesses that are green, sustainable and contribute to the economy.

This special event is Platinum Sponsored by Hitachi Data Systems. Microsoft and the Green Technology Alliance (GTA) are proud to co-host this special GTA Green IT mini-conference. Green positively impacts the bottom line when the focus is on efficiency. The reality is that regardless of the reason we all have to do more with less. But how do you do that without knowledge sharing?

The answer is you can’t, so the GTA is organizing our first Ecologic Dialogue™ event. Whether you have been to one our events or haven’t been able to make it before this is a CAN NOT miss opportunity. (Ecologic Dialogue is our model for facilitated knowledge sharing.)

When Can Green Positively Impact Your Bottom Line?

A FREE GTA special event dedicated to The Positive Economics of Efficiency Innovations.

Platinum sponsored by Hitachi Data Systems.

Hosted by the GTA and Microsoft

GTA is hosting our first Ecologic DialogueTM event. Ecologic Dialogue is our model for facilitated knowledge sharing based on systems theory. Ecologic Dialogue is one of our organization’s key guiding principles. The principle that we are all part of the solution, ANY SOLUTION. The principle that we each hold a piece of the whole. These pieces of knowledge we hold can only increase human development when we come together to share what we know and understand with others. This isn’t an esoteric idea to create a method for talking about the topic of green, ecology or even systems theory.

Ecologic Dialogue is about bringing people together that need to see value and results from their green initiatives, internal or external, and helping all of us find better more efficient ways to make decisions, operate our businesses and build our economy with a REAL foundation.

This special event is headed by a keynote from an industry leader committed to green from the inside out– Hitachi Data Systems. The keynote will be followed by a series of diverse conversations facilitated via expert moderated open discussion. This unique event will be based on YOU; ensuring that your needs, questions and concerns are addressed by a range of experts across the green industry. Two focused sessions will cover 1) developing green organizational infrastructures and 2) implementing green solutions, technologies and processes. Learn about the technologies and tools that will help you develop a Green strategy that delivers real business value.

This special Ecologic Dialogue GTA event will bring back by popular demand… Mr. Dean Campbell. Mr. Campbell will present a HDS Special Keynote: Hitachi Data Systems a Case Study in Alignment: Building Green Storage Economics in Trying Times. Mr. Campbell will focus on solutions that Deliver Value, Efficiency and ROI. When it comes to accommodating the rapid growth of management, storage, and archiving of data, environmental issues are now everyone’s concern as organizations of all sizes struggle to keep pace in matching their storage needs with business requirements.

The Hitachi Data Systems (HDS) three-fold strategy for achieving their goals is: designing, manufacturing, and supporting environmentally-friendly storage infrastructures throughout their entire life cycle—including end-of-life disposal. Excerpt from HDS whitepaper… The popular calling to ‘do more with less’ has been leading IT users to prioritize infrastructure purchases based on cost containment for some time; now, however, the call is more urgent and requires more imagination. Download HDS Whitepaper Now!!

About The GTA

The primary mission of the Green Technology Alliance (GTA) (www.greentechnologyalliance.org) is to accelerate the adoption of green, clean and sustainable business practices, technologies and solutions.The Green Technology Alliance (GTA) is dedicated to helping individuals and organizations gain the necessary knowledge to understand the products, tools, methodologies and services that can help you better conserve resources, reduce costs, improve efficiencies and ultimately improve the bottom line.

Since 2006, the founders of the GTA have been developing and supporting an alliance of companies in the green, clean and sustainable space. In 2008, the GTA was launched to provide the support, resources and venues that build and grow both existing technologies and emerging technologies in the Green, Clean and Sustainability space. Simply put: The GTA helps build businesses that are green, sustainable and contribute to the economy.

Contact Information

Green Technology Alliance
Michelle C. Naquin
(877) GTA-4114
greentechnologyalliance.org
partner@greentechnologyalliance.org

The Green Technology Alliance (GTA) and Microsoft have partnered together to demonstrate value in sustainable technologies and business practices for all size organizations. Microsoft’s new BizSpark program is another way for the GTA to support startups that are interested in developing a sustainable organization. Startups are the lifeblood of innovation and economic development, the GTA provides the unique resources startups require to adopt the most efficient business practices and help accelerate the development of new technologies by identifying market opportunities and channels. Microsoft’s partner programs are an important tool in the GTA’s commercialization programs.

BizSpark is a uniquely designed Microsoft partner program focused on accelerating a start-ups success by providing fast, affordable access to current, full-featured Microsoft tools and technologies, plus production licensing for hosted solutions. For support, BizSpark unites a global community of technology and entrepreneurial experts who can guide startups through the hurdles of growing a new business. This unique community offers opportunity for both start-ups and business partners to help support the accelerated success of new technologies.

The GTA is proud to be selected as a network partner for Microsoft’s new and innovative BizSpark program. said Heath Naquin, Green Technology Alliance, Chief Operating Officer. The GTA is focused on supporting all ventures desiring to gain exposure for their emerging green, clean and sustainable technologies as well as those that wish to operate more efficiently. As always our goal is to ensure their success. The benefit of the BizSpark approach is now startups have Microsoft resources to obtain the skills, resources and knowledge to be successful in their commercialization efforts.

To be eligible for the Microsoft BizSpark Program, startups must be actively engaged in development of a software-based product or service with additional benefits for companies developing hosted Software As A Service (SAAS) products, startups must also have been in business less than three years, and have less than USD$1M in revenue. Startups may enroll for the program by obtaining sponsorship from a designated BizSpark Network partner.

If you’re interested in joining this innovative program, or in learning more about the GTA contact us at partner@greentechnologyalliance.org. Let us know how we can support you.

About The GTA

The primary mission of the Green Technology Alliance (GTA) (www.greentechnologyalliance.org) is to accelerate the adoption of green, clean and sustainable business practices, technologies and solutions.The Green Technology Alliance (GTA) is dedicated to helping individuals and organizations gain the necessary knowledge to understand the products, tools, methodologies and services that can help you better conserve resources, reduce costs, improve efficiencies and ultimately improve the bottom line.

Since 2006, the founders of the GTA have been developing and supporting an alliance of companies in the green, clean and sustainable space. In 2008, the GTA was launched to provide the support, resources and venues that build and grow both existing technologies and emerging technologies in the Green, Clean and Sustainability space. Simply put: The GTA helps build businesses that are green, sustainable and contribute to the economy.

Greening Innovation…Innovating Green

The green industry regardless of sector requires innovation and entrepreneurship strategies focused on viable commercialization opportunities. Microsoft and the Green Technology Alliance (GTA) are proud to sponsor this special innovation and entrepreneurship mini-conference.

Accelerating Innovation, Entrepreneurship and Opportunity

One technology may have many opportunities to develop funding, deliver a product and go to market. Different markets present different opportunities and that is the key to success according to global innovation expert, Heath Naquin, co-founder and COO of the GTA. The complexity of today’s global marketplace means that there is more opportunity than ever before but channeling that opportunity into viability is key.

Don’t miss this special opportunity to see Heath’s popular session, Evaluation, Validation and Opportunity: Strategies For Discovering The Real Value For Your Customers And Partners. This GTA I&E mini-conference will provide a strategic overview of the three key integrated aspects of driving an innovation to market.

The key is to access the viability of an innovation relative to the market. Sounds straightforward, but how do you access the true market viability of a technology? Through an integrated approach that addresses the three interdependent areas of technology commercialization. This special GTA event will offer more than just theory it will focus on real programs and opportunities to validate and effectively commercialize new technologies.

1. Technology evaluation and validation of IP relative to market opportunity.
2. Programs and partners that can accelerate your development cycle and time to market.
3. Proven strategies to develop real global opportunity.

Special Sessions and Presenters

Special Guest: The GTA is proud to welcome Reed Benet the new Director of the Clean Energy Division, Austin Technology Incubator (ATI).Mr. Benet will present a unique and valuable perspective on the conference topics and provide an overview of the vision and future direction the ATI Clean Energy group will take.

Reed M. Benet has spent over a decade founding, funding, consulting to, or leading venture capital backed start-ups in cleantech, high-tech, and the life sciences. He is the co-inventor on four patents, an in-licensor of university technologies into his start-ups, and the out-licensor of these technologies to major corporate partners. His first venture capital backed start-up was sold to Eastman Chemical. His educational path includes an ongoing A.B.D. Ph.D. in the College of Engineering at the University of California Davis — with a focus on alternative fuels, vehicles and energy– an M.B.A. from Harvard Business School, and an A.B. from Princeton University.

Special Session: Microsoft’s new technology accelerator program– BizSpark. The GTA is proud to host a special information session within the conference on Microsoft’s new and innovative BizSpark program.

BizSpark is uniquely designed to accelerate a start-ups success by providing fast, affordable access to current, full-featured Microsoft tools and technologies, plus production licensing for hosted solutions. For support, BizSpark unites a global community of technology and entrepreneurial experts who can guide you through the hurdles of growing a new business. This unique community offers opportunity for both start-ups and business partners to help support the accelerated success of new technologies.

Conference Topics

About The GTA

The primary mission of the Green Technology Alliance (GTA) (www.greentechnologyalliance.org) is to accelerate the adoption of green, clean and sustainable business practices, technologies and solutions.The Green Technology Alliance (GTA) is dedicated to helping individuals and organizations gain the necessary knowledge to understand the products, tools, methodologies and services that can help you better conserve resources, reduce costs, improve efficiencies and ultimately improve the bottom line.

Since 2006, the founders of the GTA have been developing and supporting an alliance of companies in the green, clean and sustainable space. In 2008, the GTA was launched to provide the support, resources and venues that build and grow both existing technologies and emerging technologies in the Green, Clean and Sustainability space. Simply put: The GTA helps build businesses that are green, sustainable and contribute to the economy.

Contact Information

Green Technology Alliance
Michelle C. Naquin
(877) GTA-4114
greentechnologyalliance.org
partner@greentechnologyalliance.org

Our Special VIP IBM Green Solutions event will start with networking and breakfast then introductions from IBM leadership on their commitment to green and the GTA. The special emphasis of this event is effectively evaluating and implementing Green Technology that demonstrates and delivers a strong ROI.

A VIP event for senior level IT and business decision makers. Sponsored by IBM, and the Green Technology Alliance.

Green technology is an imperative today not only because of the challenges facing our planet but because of the challenges facing the people on our planet. We not only need to conserve and protect our resources but we must also find better ways to build economies in disadvantaged areas and sustain and grow the economy in first world countries. The reality is known what isn’t understood is how to do it. IBM has a special commitment to green and has developed software, hardware and new platforms that can offer unique efficiences. The GTA is proud to offer this special pre-release sneak peek at some of the new programs and products IBM will be launching. This is a must attend event for senior executives looking for next generation solutions to deploy, build, develop or offer.

Customers, ISV and Reseller partners are invited to this unique event. Learn about IBM’s new Green Programs, includes new products and platforms, services and programs targeted at delivering new and of course green datacenter efficiencies. Join us for a special preview of IBM’s Project Big Green and other programs unique to the IBM Innovation Center.

The GTA is proud to offer this special pre-release sneak peek at some of the new programs and products IBM will be launching, Michelle Naquin, CEO of the Green Technology Alliance. This is a must attend event for senior executives looking for next generation solutions to deploy, build, develop or offer.

IBM has collected a diverse set of technologies and services that offer real tools and solutions to the problems facing organizations today– how to do more with less. These solutions offer efficiencies to organizations that span the full spectrum of operational requirements. The event will include a tour of IBM’s Austin DEMOCentral their very own green datacenter (in progress).

This special VIP event will conclude with more networking and a catered lunch in the executive briefing center. Please note: Space is extremely limited and registrations must be confirmed. Please fill out the registration form to apply for your VIP pass to this special event.

SCHEDULE:

08:30-09:00 Continental Breakfast

09:00-09:10 IBM Innovation Center Overview

09:10-09:30 Welcome and Intro

09:30-10:30 Presentation: Partnering with IBM on a Green strategy for your IT solutions.

10:30-12:00 IBM Austin DEMOcentral: Green Datacenter Tour

12:15-1:15 Lunch

Cost: Free

About The GTA

The primary mission of the Green Technology Alliance (GTA) (www.greentechnologyalliance.org) is to accelerate the adoption of green, clean and sustainable business practices, technologies and solutions.The Green Technology Alliance (GTA) is dedicated to helping individuals and organizations gain the necessary knowledge to understand the products, tools, methodologies and services that can help you better conserve resources, reduce costs, improve efficiencies and ultimately improve the bottom line.

Since 2006, the founders of the GTA have been developing and supporting an alliance of companies in the green, clean and sustainable space. In early 2008, the GTA was launched to provide the support, resources and venues that build and grow both existing technologies and emerging technologies in the Green, Clean and Sustainability space. Simply put: The GTA helps build businesses that are green, sustainable and contribute to the economy.

Contact Information

Green Technology Alliance
Michelle C. Naquin
(877) GTA-4114
greentechnologyalliance.org
partner@greentechnologyalliance.org

Corporate Social Responsibility

Web 2.0 TV posted a new interview of our co-founder and CEO Michelle Naquin regarding the GTA our efforts and those of our partners.

Hear the clip…

The Green Technology Alliance mission is to build sustainable economies. We believe the only way to accomplish this mission is to create an alliance that provides the support, resources and venues that build and grow both existing technologies and emerging technologies in the Green IT space. So our mission in action is to accelerate the adoption of green, clean and sustainable business practices, technologies and solutions. Simply put: We strive to help build businesses that are green, sustainable and contribute to the economy here in Austin and beyond.

About The GTA

The primary mission of the Green Technology Alliance (GTA) (www.greentechnologyalliance.org) is to accelerate the adoption of green, clean and sustainable business practices, technologies and solutions.The Green Technology Alliance (GTA) is dedicated to helping individuals and organizations gain the necessary knowledge to understand the products, tools, methodologies and services that can help you better conserve resources, reduce costs, improve efficiencies and ultimately improve the bottom line.

Since 2006, the founders of the GTA have been developing and supporting an alliance of companies in the green, clean and sustainable space. In 2008, the GTA was launched to provide the support, resources and venues that build and grow both existing technologies and emerging technologies in the Green, Clean and Sustainability space. Simply put: The GTA helps build businesses that are green, sustainable and contribute to the economy.

Microsoft, IBM and the Green Technology Alliance (GTA) are proud to co-sponsor this special GTA Green IT mini-conference. Sessions include an overview of the value of optimizing your datacenter, greening your IT infrastructure, case studies in optimized datacenters, and real world strategies for going green… from you!

What exactly is a “Green Data Center” and how do you get one?

Any organization with a server, email and the need to store data is a datacenter…

The fact is that datacenters consume an incredible amount of power, according to Lawrence Berkeley National Laboratory, data centers alone in 2000 used an estimated 12 billion kilowatt hours of electrical power which more than doubled to 23 billion in 2005. That rapid and accelerating power consumption means even a small change could have a huge impact.

The energy consumption of servers and data centers has doubled in the past five years and is expected to almost double again in the next five years, to more than 100 billion kWh, costing about $7.4 billion annually. Existing green IT technologies and strategies could reduce typical server energy use by an estimated 25%, with even greater energy savings possible with advanced technologies.

So what can you do?

Optimize your systems and storage.

Data is at the heart of the datacenter. There are new technologies and systems that not only cost less but are multiple factors more efficient. Additionally, you can reduce archaic and redundant information or software that’s only needed some of the time if at all for a huge impact. How can outsourcing provide a solution for archival information. From consolidation to power management to redesign of the floor plan there are many opportunities to green your datacenter. Our panel of industry experts will offer best practices that can help you make over your datacenter and go from red to green.

• Do blade servers and virtualization really save money?
• What other technologies are on the horizon that can potentially help save space, power and cooling?
• What can we do if we can’t start from scratch with a new facility?
• Is outsourcing still a viable model, or are they facing the same issues?
• Does it make sense to consolidate multiple datacenters into one?

Gartner estimates that power and cooling costs are upwards of 40% of an IT departments operating budget, and that 85% of datacenters are currently running out of power and/or space.

Special Event Notice:
Over the last several months and as a result of all the great solutions and knowledge out there we have learned about we have decided to open up this mini-conference to YOU! For the first time in a GTA event we are including in our conference a round table discussion! The topic… A Solutions Round Table: Green Technologies and Processes That Deliver Value.

SCHEDULE:

8:30-9:00 am Registration & Networking

9:00-9:30 am Session Overview

Green Datacenters: Not Just An Enterprise Solution

Presented by: Michelle Naquin– CEO, Green Technology Alliance

9:30-10:15am Session One

Green IT a Global Imperative

Presented by: Carl Anderson— IBM Fellow/STG CTO Office, IBM Systems & Technology Group

10:30-11:15am Session Two

A Case Study in Innovation: Microsoft’s Green Datacenters

Presented by: Phillip Wheat– Architect Evangelist, Microsoft

11:30-12:30 pm Session Three

A Solutions Round Table: Green Technologies and Processes That Deliver Value

Moderated by: Leslie Keller–Serviceability Engineering, Sun Microsystems

Presented by: YOU!!!

12:30-1:00pm Networking and Q & A

About The GTA

The primary mission of the Green Technology Alliance (GTA) (www.greentechnologyalliance.org) is to accelerate the adoption of green, clean and sustainable business practices, technologies and solutions.The Green Technology Alliance (GTA) is dedicated to helping individuals and organizations gain the necessary knowledge to understand the products, tools, methodologies and services that can help you better conserve resources, reduce costs, improve efficiencies and ultimately improve the bottom line.

Since 2006, the founders of the GTA have been developing and supporting an alliance of companies in the green, clean and sustainable space. In 2008, the GTA was launched to provide the support, resources and venues that build and grow both existing technologies and emerging technologies in the Green, Clean and Sustainability space. Simply put: The GTA helps build businesses that are green, sustainable and contribute to the economy.

Contact Information

Green Technology Alliance
Michelle C. Naquin
(877) GTA-4114
greentechnologyalliance.org
partner@greentechnologyalliance.org

The GTA hosted a full conference track dedicated to Green IT including a Green IT Pavilion in the InnoTech Austin exhibit area.

Industry experts from across the Green IT spectrum from world class organizations including, Aperio Marketing, Applied Materials, Austin Energy, Center for International Energy and Environmental Policy, ClearCube, Chatsworth Products, Green Planet Energy, IBM, Rackspace, Sun Microsystems, and TechTurn presented on a variety of Green IT topics. The conference program included sessions and panels on greening the datacenter, supporting emerging green technologies, best practices in Green IT evaluation and implementation as well as the first steps in greening your organizations operations.

Dr. Webber opened the day long event with a standing room only opening session on the “economic state of the environment.” He engaged the audience in a rousing discussion on the connections between energy and the economy, and the critical energy technologies of the future that be brought online to solve the problem without upending the economy. The sessions continued with case studies and rousing panel debates on the best approaches for an organization going green. Virtualization was of course discussed but it became clear that the best benefit for green from virtualization is the ability to more effectively track and monitor usage and energy consumption. This and many other valuable insights from the day long series of events kept many in their seat long after the sessions ended.

InnoTech Austin is a one day focused event where education, innovation, peer-to-peer networking and the latest technology and business solutions are all available specifically for IT professionals. The fourth annual Austin InnoTech assembled the leading business and technology executives in the region for a day of answers to IT issues, real world case studies and is the best chance to see the latest products and solutions that support your business.

Green is a hot topic and a strategic area for all IT organizations and InnoTech Austin is proud to partner with the GTA, an organization at the forefront of innovation in the Green IT space, to help create and support our first dedicated Green IT conference track and Green IT pavilion at the InnoTech conference. — Sean Lowery, Executive Director, Prospera Events.

About The GTA

The primary mission of the Green Technology Alliance (GTA) (www.greentechnologyalliance.org) is to accelerate the adoption of green, clean and sustainable business practices, technologies and solutions.The Green Technology Alliance (GTA) is dedicated to helping individuals and organizations gain the necessary knowledge to understand the products, tools, methodologies and services that can help you better conserve resources, reduce costs, improve efficiencies and ultimately improve the bottom line.

Since 2006, the founders of the GTA have been developing and supporting an alliance of companies in the green, clean and sustainable space. In 2008, the GTA was launched to provide the support, resources and venues that build and grow both existing technologies and emerging technologies in the Green, Clean and Sustainability space. Simply put: The GTA helps build businesses that are green, sustainable and contribute to the economy.

Contact Information

Green Technology Alliance
Michelle C. Naquin
(877) GTA-4114
greentechnologyalliance.org
partner@greentechnologyalliance.org